(CEO) Chief Executive Officer
Sheri comes from humble beginnings with a life-long history of serving abused and neglected youth. Her passion stems from a personal situation- her parents took in foster children that she grew up with. Sheri holds a master’s degree in social work from New Mexico Highlands University. She brings 30 years of progressive experience in the nonprofit industry, bringing together money, capacity building and partnerships to drive real, on-the-ground change in our communities.
Sheri is best known for her ability to identify and nurture talent while being able to help teams and organizations strategically maximize their performance. Sheri was raised in Billings, MT, married her college sweetheart, and has three amazing children who inspire her to give her best every day and be present in every moment. “Stay in joy or go in peace. Live louder with love.”
Lesli Asay has over 30 years of experience working in the healthcare and business industry. Lesli attended Kaplan University and Montana State University where she studied both Business and Secondary Education. She has extensive experience in strategic planning, business development, operational analysis, budgeting, marketing, and public relations. Lesli was born and raised in Montana and when she is not working, she enjoys traveling, photography and spending quality time with her family.
She earned her master’s degree in clinical mental health and rehabilitation counseling. She studied at Montana State University-Billings, a CACREP accredited school. She is dually licensed through the Montana Board of Behavioral Health.
She has worked as a psychotherapist for over 7 years and specializes in the treatment of trauma, relationships, communication and co-occurring addiction and mental health disorders. Working from a solution focused framework. Jessica’s approach is influenced by her empathy for others and extroverted personality. She has a strong desire to learn and understand each person’s individual strengths and challenges in the therapeutic relationship. “My values include resilience, courage, and determination. I do not believe in failure, as soon as we learn the lesson, we can move past any issue life throws at us.”
Jessica’s passion to help others is evident in her daily practices. “My goal is to provide a safe, supportive, and inclusive environment for our clients to develop skills needed to improve their overall quality of life. I strive to destigmatize mental health and addiction. I want to instill hope in people who have been struggling in silence for so long.”
Jessica was born in Seattle, Washington where she spent her elementary school years. She later moved to Houston, Texas during Junior High School and finally moved to Billings, Montana and graduated from Billings West High School. She is married and the mother to a daughter and son. She enjoys traveling, acrylic painting and spending time with family.
John Bach Jr is licensed in Montana for Principal and Superintendent. He has over 15 years’ experience
in education as a math teacher and administrator. 12 of the 15 years were on Indian reservations,
including Northern Cheyenne in Busby MT, Navajo in Borrego Pass NM and Fort Belknap in Hays MT.
John grew up in Billings and is happy to be back home after 15 years. John has 7 kids and 2
grandchildren with most of them living in Billings. John loves fishing for trout and hunting deer and elk.
His favorite place to fish is Quake Lake MT and favorite place to hunt is the Little Belt Mountains.
Rebecca was born and raised in Spring Texas where she discovered her passion for working in the human services field. She earned an Associate of Applied Science in Human Services as well as a certificate in chemical dependency counseling through Lone Star College in Montgomery County Texas. Rebecca then went on to earn a Bachelors of Applied Arts and Science in Human Services through Sam Houston State University. Rebecca began her career working as a licensed chemical dependency counselor intern serving adolescents who struggle with substance abuse related concerns. She provided outpatient counseling services to adolescents, assisted with creating an alternative peer group (APG) for teens, and provided clinical support to youth who attended Archway Academy, the largest recovery school in the nation. Rebecca is currently licensed as an addiction counselor in the state of Texas as well as in Montana. Currently, Rebecca is the Director of Youth Admissions and the licensed addiction counselor for the youth programs at New Day, she is also a member of NAADAC.
Anna has been on New Day’s team since 1999, fulfilling various roles in the Therapeutic Group Homes, Mental Health Center, & Administration. She has a long history of serving those in need. From volunteer work in India, to inner city youth in Minneapolis, to tsunami-relief efforts in Thailand, she has always been drawn to diverse cultures. Being part of New Day’s involvement with Montana’s Native American Reservations has been a particular highlight throughout the years.
Anna earned Bachelor’s Degrees in Education & Psychology from Concordia University, minoring in International Studies & Family Studies with a concentration in Early Childhood, and received a Master’s Degree in Public Relations from MSU-B. She resides on a little farm with her husband, daughter, and many animals. A favorite quote is, “When you choose to see the good in others, you end up finding the good in yourself” by John Spence.
Clinical Director of Youth Services
Londa Simpson is a Licensed Clinical Professional Counselor through the State of Montana’s Board of Behavioral Health. Londa received both her bachelor’s and master’s degrees from Montana State University Billings. Londa has over 10 years experience working in the mental health field, primarily working with youth and families.
As an enrolled member of the Crow Tribe of Indians, Londa brings a unique perspective to her work, integrating cultural wisdom and her faith into her therapeutic approach. Her joy is helping youth feel heard and believes every child has hope and a future. Londa enjoys spending time with her family fishing and hunting in Fort Smith, MT.
Austin Anderson is originally from Lewistown, Montana. After completing high school, Austin embarked on a military career, gaining valuable experiences and shaping his character along the way. Motivated to pursue higher education, Austin enrolled at MSU, where he further honed his skills and broadened his knowledge. Following his time in Bozeman, Austin’s deep compassion for at risk youth led him to work with multiple non-profit organizations. Specializing in direct care for abused and neglected youth, as well as those facing severe emotional disturbances, Austin became a steadfast advocate for these young individuals, providing support and guidance during their most challenging times. New Day recognized Austin’s unwavering commitment and dedication, and after 5 years of service gave a well-deserved promotion. Now serving as the Youth Empowerment and Program Analyst, Austin oversees the integrity of the youth programs, ensuring the safety and well-being of the children they serve. Creating a nurturing environment where children can flourish and express themselves freely without fear has always been Austin’s heartfelt passion. Driven by personal experiences, Austin values the opportunity to make a difference in the lives of young people who may be going through what he once endured. He empathizes with their struggles and is uniquely positioned to offer guidance and support, serving as a beacon of hope in their lives. Beyond his professional endeavors, Austin finds solace and joy in various activities. Immersing himself in the captivating world of video games, exploring the serene beauty of hiking trails, and engaging in lively card and board games with family, friends, and the youth he serves all bring him immense pleasure. Moreover, spending quality time with his step kids and partner enriches Austin’s life and reinforces his commitment to nurturing positive relationships. Austin’s unwavering belief that every child deserves an opportunity to thrive fuels his dedication. Through his work and personal pursuits, he remains resolute in creating a brighter future for young individuals—a future defined by unwavering support, personal growth, and boundless possibilities.